E-commerce Visual Merchandising: how to succeed without expensive tools

Reading Time: 4 minutesHow to efficiently manage Visual Merchandising in your e-commerce Sometimes, you might not have the budget for a merchandising tool, right? For small to medium-sized companies, the cost of a visual-merch tool (like Algolia, Bloomreach, Clerk ecc) can be prohibitive. These tools often come with set-up fees + monthly licenses, which can strain your budget. […]

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The role of Merchandising in E-commerce: how a strong product strategy drives monthly target success

Reading Time: 9 minutesWho is the E-commerce Merchandiser? Before we begin, I want to face with the most important question: who is the e-commerce Merchandiser and what kind of work does he/she usually do? I really hate complexity, so I’ll get straight to the point: basically, a merchandiser is a figure who, within e-commerce, has the ownership to

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